One might guess that it’s obvious how to write a good Christmas postcard. Looking at the flood of utterly bad ones, it obviously is not obvious. Every year we send and receive tons of Christmas postcards to friends and business partners alike. Both in digital and analog shape. Judging by…
Leave a CommentAuthor: Cai-Nicolas Ziegler
Product Design Mechanics #3: Addiction is not necessarily a bad thing – if you are the very designer who knows how to bake it into your product. Non-Transferable Assets is a PDM that gives you a structure recipe how to do it. When I was in my teens, smoking cigarettes…
Leave a CommentProduct Design Mechanics #2: How direct network effects are at the core of many social phenomena, why they count among the strongest Product Design Mechanics, and how to bake them into your own products. South Tyrol is a place designed by Gods for their own delight. Sublime mountain ranges, rising…
Leave a CommentProduct Design Mechanics #1: How the orchestration of Interleaved Activity Cycles can help to defy the laws of physics. There is no sound, just pure silence. It’s a silence your mind can’t bear, for it is completely unnatural; a complete, perfect silence. Your gaze rests on that small device that…
Leave a CommentIt is not the product that matters for the product to be successful, after all: welcome to the age of ‘Product Design Mechanics’ … The Middle Ages were also named the dark ages, as the speed of progress was not at its peak – mildly spoken … in many cases…
Leave a CommentEin Plädoyer für eine kaleidoskopische Zukunft … Das Corona-Virus hat die Art und Weise, wie wir zusammenarbeiten für immer und ewig verändert. Nichts ist mehr so wie es ist. Wir brauchen keine Büros mehr … jeder arbeitet von überall und es ist super. Derartige Lobeshymnen auf die schöne neue Arbeitswelt…
3 CommentsTraffic jams are a nuisance. But when you are stuck in one, you might be tempted to think a little about their very nature … and come to unusual conclusions. This time my blog post is not about one of my favorite topics, be it digital business models, real estate,…
Leave a CommentDigital marketplaces can be built by adopting one of (at least) two mindsets: Put the user/consumer first? Or rather the business partner/seller? My firm belief is that in almost all cases, user focus is a mandatory prerequisite to success. Digital marketplaces are everywhere. There is Amazon’s eponymous representative, to begin…
Leave a CommentAdjacency businesses in classified portals (that is, services related to the transaction that go beyond the core portal search), have become en vogue as strategic levers. However, they cannot be your prime strategy. Nota bene: This is a lengthier article than the ones I usually put on my blog. This…
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